Facebook Improves Newsfeed2010-09-27 11:15:00
Facebook announced last week that users who don’t play games would no longer see gaming updates in their newsfeed – saving already disgruntled users much hassle.
Over 200 million users play games like Farmville and Mafiawars on Facebook; the other 300 million, however, do not, but have always had to scroll endlessly through newsfeeds about livestock and agriculture before actually seeing anything worth reading.
While hugely irritating, it was still possible to disable the updates and requests by either blocking the application altogether, like those annoying and constant quiz requests, or alternatively through Facebook’s notoriously tedious settings section.
Gamers on the other hand rely on the updates during gameplay for progression, so it has always been left up to the other 300 million users to deactivate the stories in their newsfeeds themselves
when if they eventually get fed up of seeing them.
But Facebook has gone further than just deactivating the stories from non-gamers’ newsfeeds altogether by adding a feature that lets non-gamers see when multiple friends join a particular game – similar to when Facebook notifies users of what their friends like and what groups they’ve joined.
Conversely, gamers will now receive full stories in their newsfeeds and a feature called ‘Smarter Bookmarks’ will enhance the games index, making it easier to access games.